Forbes ranked the Penn State football program No. 3 most valuable in college football in a report released on Thursday.â†µ
The Nittany Lions come in behind just Texas and Notre Dame on the list, are tops in the Big Ten Conference and are valued at roughly $100 million. Forbes estimates the program's profit at $53 million.â†µ
Of course, in the midst of the Jerry Sandusky child sex abuse scandal, its unclear at the moment whether Penn State's value will remain as high as it's ranked now, but at least in this report, the program is reportedly as stable financially as it has ever been.â†µ
The 2011 season marked the first year of the STEP season ticket pricing plan, which reorganized the way season ticket holders are asked to donate based on the location of their seats. The moved was hailed as a financial windfall for the program, which carries almost the entire burden of paying for non-revenue sports at Penn State.